Conceptualising a contemporary development brand.

Stonecross Homes develops affordable and contemporary homes across the North West of England. It is the development brand of registered provider Bolton at Home. We worked closely with Bolton at Home to create a unique brand that was distinct from its housing association parent organisation, delivering a brand promise that effectively conveyed the high-quality homes on offer. The first development completed was a 21-home scheme, providing a mix of two and three-bedroom properties, under shared ownership tenure. Stonecross Homes has now leveraged its trusted brand to expand into two more developments – with more on the way. We created the brand and delivered a range of creative design services in support of several different development sites.